Search Engine Optimization
Search Engine Optimization is the key to Google success! Graphic Chamber is a search engine marketing firm specializing in search engine optimization, paid search, paid inclusion, data feed optimization and other search marketing tactics. We focus on increasing your company’s profitability through effective search engine marketing. We are located in Port St Lucie and offer services to Ft Pierce, Vero Beach, Jensen Beach, Stuart, FL, and throughout the Treasure Coast and South Florida.
Search Engine Optimization (SEO) is the process in which you incorporate targeted keywords and key phrases into your website content and website code so that search engines can rank your pages organically. Each of the big search engines like Google, Yahoo and Bing use their own algorithms or instructions to rank a website.
There are many factors that must take place before a website can be ranked within the top pages. And there is no easy solution to make this happen. That’s why our web designers are regularly trained and stay up to date with the ever-changing search engine algorithms – that way we can better assist you, our client.
The first step in optimizing your website is to research your business. We need to know what makes your company tick. Once we know what your business is all about, we can then do the research to find the most targeted keywords and key phrases that people are actually looking for within the major search engines. There’s no point in having a keyword you are ranked high for if no one is actually searching for that term.
Then we will develop a strategy that will effectively use all the necessary tools to begin the process of listing your website; Meta Tags – Incorporation of Key Terms into the content of each page – Alt Tags – Anchor Text – Site Map – Hand submission to each of the top search engines – and much more.
The next step is to develop backlinks. We will build a linking strategy that will get established companies with great rankings to link to your website. This is seen as highly important from most major search engines and could be the biggest factor in getting you ranked at the top of searches.
When we have developed backlinks, we will then submit your website to all the major search engines and website directories like DMOZ, one of the most reputable open directory sites. Most small search engines pull searches from the major players, so it is not necessary to list with every engine out there.
At the beginning of the Search Engine Optimization (SEO) process we will run a report to find out where your site is currently ranked within the top search engines. Ranking depends on backlinks, proper tags, directory listings, content, domain age, etc. Each month, we will send you a rankings report (by email) that will show each of the top search engines and where your website pages are ranked. If at any time we see that your website is losing rankings, we will automatically make changes to ensure you are staying at the top of your competition!